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Has anyone integrated operational data into Qualtrics that is unrelated to a survey?
The ask from upper management is to have a consolidated dashboard that shows the operational metrics we measure daily (standalone from feedback) as well as the combined x/o data we have in Qualtrics. Currently the company uses Tableau and Google Analytics for daily monitoring and now we are adding Qualtrics into the mix. Our fear is the execs will choose one dashboard to view and it will not be Qualtrics. Example of daily metrics would be overall page visits, total orders, total calls etc.