Can I display a respondent's ideal choice after a conjoint block? | XM Community
Question

Can I display a respondent's ideal choice after a conjoint block?

  • 27 February 2020
  • 1 reply
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Userlevel 5
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Based on how a respondent answered a conjoint block, can I display their ideal choice?

We are testing disability plan changes and we want to understand their preference for their current disability plan (for the current cost they pay for all their employees) over their ideal choice after they go through the conjoint. Their cost would be specific to them, based on the number of employees they have on the plan so we would need to use embedded data and probably scoring to display the correct cost.

Is there a way to do this?

1 reply

Userlevel 3
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I have not seen a demonstration by Qualtrics of performing a final conjoint analysis and then piping the "ideal" choice within the survey.
From what I can see, this functionality is not currently possible - in survey. It is possible on the analysis side - post survey - but not IN survey.

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