With the recent Executive Order on Transforming Federal Customer Experience and Service Delivery to Rebuild Trust in Government, the federal government made a significant step toward advancing experience management in policy and program design. The Order serves both to emphasize the importance of customer experiences for the government, and to mandate specific actions agencies must take to improve their customer experience practices.
Does your organization have any mandates around customer experience or experience management? Let us know in the comments!
At Qualtrics, Federal Industry Advisor Jill Leyden provided recommendations for agencies implementing the Order in a recent blog post, which outlines how to take intentional steps toward a customer-centric and collaborative experience management program. From setting up a multi-channel listening infrastructure, to taking action on customer experience insights, this blog is a guide for any government organization looking to improve their customer experience program.
🏛️ Feb. Public Sector Topic of the Month: White House Issues Customer Experience Executive Order
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