Lost Customer Survey / Interviews? | XM Community
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Hi !

 

We are wondering how to structure a program to understand why a customer was lost (B2B), does anyone have experience with this? What kind of questions do you ask? How do you designate ownership of findings? 

 

Would love to hear from everyone.

Hello @Daniela de la Fuente,

I believe the link below contains all the details you're seeking:

Link

 

Let me know if this helps.


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