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hello
I wonder if anyone else came across scenario where customer scores very low but leaves positive comment? and what suggestions do you have it to make clear to respondents what is positive and what is negative score?
We are currently using Very Dissatisfied through to Very satisfied with the labels on the buttons

AnnaP
This looks like a human error. To prevent this you can choose among the following options other members of the community can also provide guidance here.

  1. Include graphics of smile emojis to represent the scale

  2. Color the labels red to green to make it obvious

  3. Keep the choices in a horizontal manner and not in vertical

  4. You can follow up personally to that person and give them a retake link to update their previous response

Hope it helps!


Hi, AnnaP!
I agree with Deepak's suggestions! Here are a couple of things my group has used to help respondents better understand the scale points.
Color coding can be helpful, but we typically avoid it for accessibility reasons (e.g., some respondents may be colorblind). We've used emoticons for a pediatric experience questionnaire to help patients associate positive/negative value with the response option:
image.pngTry not to reverse the rating order in the same matrix -- some folks may not catch a slight change in wording. For example, if you have a 5-point scale from Strongly Disagree to Strongly Agree:

  • It was hard to find a parking space at the event. (Strongly Agree is negative)

  • The event check-in team was friendly. (Strongly Agree is positive)

Hope this helps!


Does anyone know who I can change the background color for each of the button on the satisfaction scale? is there a code or do I need to request this from the Theme team?


https://community.qualtrics.com/XMcommunity/discussion/comment/52497#Comment_52497You can use the following thread for changing the color of button.
How do I color-code my response options? — XM Community (qualtrics.com)
Hope it helps!


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