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Qualtrics Survey Segmentation

  • November 20, 2023
  • 1 reply
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Hi Everyone,

I've been exploring Qualtrics recently and encountered a minor challenge. I'm curious if it's feasible to implement segmentation within a survey without applying it to the entire customer base.

Specifically, I'm interested in utilizing our customer database to create a segmented audience and then employing that segment as the target audience for a survey within Qualtrics.

Does anyone have experience or insights into this process? I'm keen to understand the feasibility and best practices associated with targeting a specific customer segment in Qualtrics surveys.

Thank you in advance for your input and expertise!

 

 

Best answer by Shashi

We can add a common identifier embedded data in the sengments list and then use this embedded data as the branch logic.

1 reply

Shashi
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  • Answer
  • November 20, 2023

We can add a common identifier embedded data in the sengments list and then use this embedded data as the branch logic.