Transactional data vs Embeeded data | XM Community

Transactional data vs Embeeded data

  • 9 June 2023
  • 1 reply

Userlevel 2
Badge +4

Hello all, hope you’re doing great.
I would like to confirm what’s the priority of the data if the same field is in the directory as embedded for a contact and then, it come from a new import as transactional. For instance, If a contact has the embedded data “Region” with the value “East”, but then I have an Import/distribution automation where the same field “Region” comes as Transactional data with the value “West”. For the response of that specific distribution, it will be recorded with the value West or East?

1 reply

Userlevel 3
Badge +7

Hello Michael!

I just went ahead and tested it out for you and I can confirm it will bring in the transaction data if its a distribution automation attached to an import automation!


TJ Meersman

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