Google analytics data to Qualtrics dashboard | XM Community
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Hi, we are looking into utilizing Qualtrics Website Feedback in conjunction with Google analytics. We can pass the Qualtrics data to Google analytics. Can we do the opposite and pass Google Analytics data to Qualtrics as embedded data, so we can present combined results in a CX dashboard?
It depends on what data you want to send. So long as it ends up in the URL query, website feedback can see it. So UTM codes, aquisition soruces. Stuff like that. But for anything more complex I think you're going to need a 3rd database to combine and display that information- another data visulization tool other than the CX dashboard.



https://www.qualtrics.com/support/website-app-feedback/intercepts-tab/edit-intercept-section/action-set-options/embedded-data-website-app-feedback/

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