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How do you pass data from GTM dataLayer to an embedded data field in a web intercept project?
Anyone done this in the past? Tried in various ways to pass the data and all fail. thanks.
Best answer by Kate
Yes- here's some guidance on how to set up the event tracking:
https://www.qualtrics.com/support/website-app-feedback/intercepts-tab/edit-intercept-section/action-set-options/adding-event-tracking-triggering/
Once you get that set up, Utilize the embedded data on the intercept to capture that event tracking information:
https://www.qualtrics.com/support/website-app-feedback/intercepts-tab/edit-intercept-section/action-set-options/embedded-data-website-app-feedback/
Finally, in your survey itself, add as the first or second block in the survey flow embedded data categories. Match exactly the names you called them in step 2- it will pull in the data directly from the URL query
!
Maybe not helpful, but- I use GTM to create GA events, and use the GA events to trigger intercepts. Is that the sort of application you are looking to complete? The GA integration is pre-built and really straightforward if that is an option.
Hi Kate thanks for the response. I'm not looking to trigger a survey off of the data rather use it as a supplementary data point to better analyze the feedback. Do you know if you can pass data from a GA event through to an embedded data field?
Yes- here's some guidance on how to set up the event tracking:
https://www.qualtrics.com/support/website-app-feedback/intercepts-tab/edit-intercept-section/action-set-options/adding-event-tracking-triggering/
Once you get that set up, Utilize the embedded data on the intercept to capture that event tracking information:
https://www.qualtrics.com/support/website-app-feedback/intercepts-tab/edit-intercept-section/action-set-options/embedded-data-website-app-feedback/
Finally, in your survey itself, add as the first or second block in the survey flow embedded data categories. Match exactly the names you called them in step 2- it will pull in the data directly from the URL query
!
Thanks this is very helpful.
There are a few data points that aren't passed to GA; still looking for a solution to that scenario.
+48If you haven’t already, we’d recommend reviewing this support page on Google Analytics & Website/App Feedback to help you get started. If you still have questions after reviewing the linked support pages, you'll want to reach out to the Support team, as they are best equipped to help answer questions and provide support! :)
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