Basecamp Wednesdays

Discover weekly posts highlighting Basecamp courses, videos, & more.

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JoseSFormer XM Community Team Member

📚️ Analyzing Text with Text iQ | Basecamp Wednesdays | September 27th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | September 27th 2023 Topic: Analyzing Text with Text iQ If you’ve never used a text analysis tool before, let me be the first to introduce you to Text iQ. This tool analyses data from open-text question responses and provides topic recommendations while also assigning one of the six sentiment labels. The first time you use Text iQ you are required to upload your data, however, any time after that, new responses will be automatically added as they are recorded. No need to fear that respondents will misspell words, Text iQ includes spell check to ensure that responses get tagged correctly regardless of any typos. If you need a way to vis

3723

1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Individual Links Alternative | Basecamp Wednesdays | September 20th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | September 20th 2023 Topic: Individual Links Alternative If you have ever been limited to only distributing anonymous links, but need to reap the benefits of personal links like tracking responses & pulling related embedded data, adding an authenticator to your survey may be the perfect solution. Once a respondent reaches the authenticator element, they're prompted to input specific information to continue, usually their email address or other contact information, essentially being made to log in to take the survey. This method protects your survey from collecting any unwanted responses by checking that the information submitted is

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ What is XM Basecamp? | Basecamp Wednesdays | January 11th 2023

What is Basecamp Wednesdays?Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | January 11th 2023Topic: What is XM Basecamp? XM Basecamp is an on-demand learning site, where you can learn all things Qualtrics and Experience Management (XM). When using Basecamp, you will have access to videos, articles, and hands-on challenges that will help you familiarize yourself with best practices and a variety of Qualtrics products.Where to find XM Basecamp:Go to https://basecamp.qualtrics.com. Click the Login button on the top right corner. Select a sign in method to start learning!Basecamp Video Link: Meet XM BasecampQuestion of the Week: Have you used Basecamp before? If so, what was the most helpful course you looked at?

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1 month ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Weighting Responses | Basecamp Wednesdays | September 13th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | September 13th 2023 Topic: Weighting Responses Whether you’re analyzing overlapping variables or just one variable, the weighting tab provides survey makers with multiple weighting schemes to find the best fit for their data. In general, adding weights to response data helps to accurately reflect targeted demographics by giving more importance to certain responses & correcting any imbalances in the collected data. Not only does the weighting tab include Raked and Interlocked weighting options, but it also contains a Wave-based weighting option that allows you to apply a unique weighting scheme to data aligned to a time period or c

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Utilizing the Table of Contents | Basecamp Wednesdays | September 6th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | September 6th 2023 Topic: Utilizing the Table of Contents Whether you are creating a job application or conducting a research study where not every section applies to each respondent, the ability to easily navigate between question blocks creates a more time-effective and user-friendly experience. The table of contents is an element added to the survey flow that helps respondents manage lengthier surveys by displaying a list of all of the blocks included in the table and keeping track of their completed blocks. You can also customize the table by including a header, adding introduction & conclusion messages, and even displaying s

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Handling Incomplete Responses | Basecamp Wednesdays | August 30th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | August 30th 2023 Topic: Handling Incomplete Responses While we’d love for every respondent who opens our survey to provide accurate and complete survey responses, this is unfortunately very uncommon. Incomplete responses are inevitable, but instead of completely dismissing or deleting them, we can use them to understand respondent behavior and identify potential dropout points. Responses in progress turn into incomplete responses when an incomplete survey is submitted, a response is closed either manually or via survey settings, or a survey with responses in progress is closed. This data can be viewed by filtering responses with prog

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Survey Styling | Basecamp Wednesdays | August 23rd 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | August 23rd 2023 Topic: Survey Styling After all of the questions have been added and the logic has been set, the best part of the survey-making process is ready to begin. Survey styling allows survey makers to apply their creativity to create a clear, inviting, and well-designed survey with appealing visual cues that not only reinforce your organization’s identity but also increase respondent engagement. Respondents are more likely to complete surveys that hold their interest and a way to do this is to use the rich content editor to bold important question text or enable the auto-advance on pages feature to eliminate the need to clic

740

1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ WhatsApp Distributions | Basecamp Wednesdays | August 16th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | August 16th 2023 Topic: WhatsApp Distributions Earlier this week, the Getting Started Mondays post highlighted the importance of SMS Distributions, today we look at a similar distribution method that utilizes the popular messaging app WhatsApp. The three question types supported on this 2-way WhatsApp method are NPS, Single Answer Multiple Choice, and Text Entry. Respondents who receive these messages can respond with replies that consent to take the survey, stop messages from this survey, or unsubscribe them from the mailing list. Due to their increased security of end-to-end encryption and ability to communicate via cellular or th

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Qualtrics Permissions | Basecamp Wednesdays | August 9th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | August 9th 2023 Topic: Qualtrics Permissions If you’re a brand administrator, understanding the permissions hierarchy in your Qualtrics license and how to manage it is crucial to ensure your organization’s needs are being met. As a regular user, learning about the structure of the roles, permissions, privileges, and processes can help you better understand why you might be missing features on your account or don’t have access to certain resources from other users on the same brand. The four key terms in a Qualtrics license include brand, division, user, and group. Learn how they interact with each other to make up a user’s overall Q

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Protecting Your Survey | Basecamp Wednesdays | August 2nd 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | August 2nd 2023 Topic: Protecting Your Survey If you are considering providing a reward for survey completion or want to reduce the risk of collecting fraudulent responses, adding some of the following security options can help you reach your goal. The most commonly used security options include: requiring a password to begin the survey, restricting survey access to only allow individual or personal links, and preventing multiple submissions based on browser cookies. Adding a referral website URL is a lesser-used security feature that allows you to post your survey link to a website and restricts access to participants who specificall

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Introducing XM Solutions | Basecamp Wednesdays | July 26th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | July 26th 2023 Topic: Introducing XM Solutions Whether this is your first time creating a project for your company and you want to impress your team with in-depth analytics or you’re an experienced Qualtrics user with a strict deadline, there are many reasons to use an XM Guided Solution. XM Solutions are pre-built experience management programs and projects that allow you to conduct world-class research by using best practice methodology and guiding you through the project creation process step-by-step. Instead of creating surveys question by question, these solutions optimize your use of the Qualtrics platform by providing you with

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Understanding the Customer Journey Optimizer | Basecamp Wednesdays | July 19th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | July 19th 2023 Topic: Understanding the Customer Journey Optimizer Experience data (X Data) consists of subjective and qualitative information that helps measure data related to sentiment or attitudes towards certain experiences. Operational data (O Data) is quantitative, structured, and consists of objective information such as website traffic or revenue. The Customer Journey Optimizer (CJO) platform integrates both to form a holistic view of the customer’s experience and identify their goals, friction points, and experience gaps. After identifying what customers want to achieve & understanding their sentiment towards their exper

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ User Groups and Shared Libraries | Basecamp Wednesdays | July 12th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | July 12th 2023 Topic: User Groups and Shared Libraries User groups are an essential tool that facilitates large-scale collaboration among any users in an organization. When a user group is created, a shared library is automatically made available to all group members where content such as survey questions, blocks, messages, graphics, files, and even entire survey projects can be stored. When multiple users require access to the same content, user groups become indispensable since users can add or copy content stored in these shared group libraries. In addition to sharing content, users can use groups to mass collaborate on projects by

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Translating Surveys | Basecamp Wednesdays | July 5th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | July 5th 2023 Topic: Translating Surveys In this week’s Getting Started Monday post, we discussed the importance of analyzing feedback in any language. Before collecting and translating quality feedback, we must first provide respondents the option to take the survey in a familiar language. Translating your survey promotes inclusivity, helps to avoid potential biases, increases the reliability of the data collected, and enables you to reach a wider audience. You have multiple options to translate your survey such as manually translating each question, importing a translation file, and using Google Translate. You can also create a cust

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Retaking Responses| Basecamp Wednesdays | June 28th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | June 28th 2023 Topic: Retaking Responses Whether a respondent accidentally submitted their response too early or gave incorrect information and wants to correct it, there are many reasons to edit a recorded survey response. Retake links can remedy these situations by allowing your respondent to rewrite their original response or retake the survey as a new response and keep both the original and updated survey response. Although retake links are usually generated on a case-by-case basis, if you need to send a retake link as soon as a response has been submitted, retake links can be constructed and sent automatically via an email workf

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Straightlining and Speeding | Basecamp Wednesdays | June 21st 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | June 21st 2023 Topic: Straight Lining and Speeding Issues such as straightlining and speeding can heavily impact the validity of collected data by adding bias or pulling averages in a certain direction. While there is no failsafe, there are steps survey writers can take to mitigate the effect these types of responses have on the data. Straightlining is a problem typically scene with matrix table questions, where a respondent clicks the same answer for each row in the question. Speeding is when respondents attempt to complete the survey as fast as possible by randomly selecting answers. Respondents tend to do this when they’ve lost mot

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Best Practices for Mobile Surveys| Basecamp Wednesdays | June 14th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | June 14th 2023 Topic: Best Practices for Mobile Surveys Due to the increasing usage of mobile devices, survey creators need to implement mobile-friendly designs to decrease the dropout rate of mobile survey takers. You can reduce the cognitive load of mobile survey takers by using the auto-advance feature, having one or two questions on each page to minimize scrolling, and using simple question types. Open-ended questions should rarely be used on mobile surveys since they already have high skip rates and cause negative respondent experiences by forcing respondents to type their answers on a small screen. Create better experiences for

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Exporting and Importing Data | Basecamp Wednesdays | June 7th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | June 7th 2023 Topic: Exporting and Importing Data Whether you need your survey data in a specific file format or you need to import data to your survey that you’ve collected offline, the Data & Analysis tab allows you to quickly accomplish both tasks. Although CSV exports are the most popular, it is best practice to export as a TSV file when your data contains special characters. You also have the ability to customize your export by only downloading the data displayed on the Data & Analysis tab, deciding if metadata should be included, and whether or not to display recode values. The most efficient way to import data is to exp

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Types of Validation | Basecamp Wednesdays | May 31st 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | May 31st 2023 Topic: Types of Validation Although it can be enticing to have all of your questions use force response, requiring a response for too many questions can result in higher respondent fatigue and an increased dropout rate. When using validation on a survey, it is beneficial to know the types of validations at your disposal to choose the best option for your specific case. A great alternative to force response is request-response, since it prompts the user to answer the question before proceeding, but doesn’t require a response so the user can choose to ignore the prompt and continue with the survey. Certain question types

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Attention Check Alternatives | Basecamp Wednesdays | May 24th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | May 24th 2023 Topic: Attention Check Alternatives Attention checks are a common trend seen across research projects where researchers attempt to catch “bad” respondents, or respondents who aren’t paying attention, by asking them to answer a question with a specific response. If the question is not answered correctly, the entire survey response is eliminated from the data set. These types of attention checks lead to respondents losing trust and becoming more conservative with their answers. By eliminating all people who fail attention checks, you might be eliminating a subset of your population who are less likely to take a survey. A b

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Managing Results Dashboards | Basecamp Wednesdays | May 17th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | May 17th 2023 Topic: Managing Results Dashboards Whether you need to present key project findings to stakeholders or you just want to visualize your data to better understand it, results dashboards allow you to customize a dashboard to best fit your needs. Results dashboards are made up of dashboards, pages, and widgets. A default page is automatically created for you that contains a widget for each question in your survey. Edit mode allows you to customize any of the already created widgets, add new widgets, and add filters. Page filters affect the entire page, while widget-level filters only affect the widget that the filter is bein

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Open Text Questions | Basecamp Wednesdays | May 10th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | May 10th 2023 Topic: Open Text Questions Open-ended questions allow respondents to provide custom answers from their point of view with as much or as little detail as they see fit. While we love understanding the customer’s perspective, the wide range of answers gives rise to a new set of issues, such as making it difficult to compare and analyze your results and increasing your respondent drop-out rate since they are the most likely question type to be skipped by respondents. Open-text questions are most effective when they are used sparingly and used as a follow-up to close-ended questions. This makes the questions easier for respo

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Selecting a Sample Size | Basecamp Wednesdays | April 26th 2023

What is Basecamp Wednesdays?Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource. Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | April 26th 2023 Topic: Generating a Sample Size While “the bigger the sample, the better” is a popular research sentiment, there are other considerations when selecting the appropriate sample size for your project. Sample size is the number of responses needed to make accurate estimations of your desired population as a whole. A correct sample size is crucial to your data’s validity, since too small of a sample can lead to getting an inaccurate representation of your population, and too large of a sample can be overly expensive and time-consuming. You can use Qualtrics’ Sample Size Calculator to calculate your ideal sample size by pr

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Screener Questions | Basecamp Wednesdays | May 3rd 2023

What is Basecamp Wednesdays?Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | May 3rd 2023 Topic: Screener Questions Screener questions play a crucial role in any research project by helping ensure that the participants in your sample accurately represent your target population. When creating these questions, it is important to find a middle ground where the screener requirements aren’t apparent when answering the question and the criteria aren’t so broad that they include all participants. It is best practice to create a block of screener questions and have your participants go through the entirety of that block, then use a branch in the survey flow to end the survey for those respondents. Qualtrics allows for

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1 year ago

JoseSFormer XM Community Team Member

published in Basecamp Wednesdays

📚️ Optimizing Survey Length | Basecamp Wednesdays | March 29th 2023

What is Basecamp Wednesdays? Every Wednesday we will look at different topics discussed on XM Basecamp and provide a brief description of the Basecamp resource.Whether you’re just getting started on your XM journey or ready to take your program to the next level, this weekly series is meant to help all users find Basecamp resources. Basecamp Wednesdays | March 29th 2023 Topic: Optimizing Survey Length When taking a survey, the longer you spend answering questions, the less motivated you are to finish the survey, this applies to your own surveys as well. Survey length is an important factor to consider when designing your surveys because too long of a survey can lead to decreased motivation, less attentive behavior, and even survey abandonment. However, attempting to shorten your surveys too much can lead to double-barreled or other biased questions and you run the risk of not collecting enough information. While optimal survey length depends on factors such as motivation, incentives,

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1 year ago

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