Distribution Funnel: how to count Marketo Invites as Emails Sent? | XM Community
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Distribution Funnel: how to count Marketo Invites as Emails Sent?

  • September 16, 2020
  • 1 reply
  • 58 views
JoycaV
QPN Level 4 ●●●●
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  • JoycaV
  • QPN Level 4 ●●●●

Dear,
We have connected Qualtrics with Marketo.
Within the Distribution of a survey, we can choose a Marketo Distribution, and Marketo subsequently sends the emails.
However, in the Distribution Funnel dashboard, these do not count as "Email Sent", and hence the Response Rate cannot be calculated.
Is there any way to include Marketo distribution in the Funnel dashboard?

Best answer by LaurenK

Hi JoycaV! The Respondent Funnel can currently only be used to report on distributions sent via the Qualtrics mailer. If you have not yet already, we'd recommend submitting this as a Product Idea so that it can be considered as a future product feature! For now, you may also want to consider using Custom Metrics to calculate response rate instead (this would need to be done in a normal dashboard, not in the funnel dashboard). If you have any additional questions, be sure to reach out to our Support team, as they are best equipped to help! 😀

    1 reply

    LaurenK
    Former XM Community Team Member
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    • LaurenK
    • Former XM Community Team Member
    • Answer
    • November 4, 2020

    Hi JoycaV! The Respondent Funnel can currently only be used to report on distributions sent via the Qualtrics mailer. If you have not yet already, we'd recommend submitting this as a Product Idea so that it can be considered as a future product feature! For now, you may also want to consider using Custom Metrics to calculate response rate instead (this would need to be done in a normal dashboard, not in the funnel dashboard). If you have any additional questions, be sure to reach out to our Support team, as they are best equipped to help! 😀

    JoycaV
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