Avoiding overlapping with randomizers and different text versions | Experience Community
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Avoiding overlapping with randomizers and different text versions

  • May 6, 2026
  • 0 replies
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Okay, so let me first explain my thesis set-up. I am researching CTA’s (call-to-action) in e-mail texts and want to find out if people can identify phishing from not-phishing by the CTA that is used. To do this I gathered 4 e-mail texts from a fraud database. These e-mail texts have been classified as phishing mails and each have different CTA. I also gathered 4 texts from my own inbox which are non-phishing mails, with a CTA. I have created a typology of four common used CTA’s in phishing and marketing. Then I manipulated the texts so every version has every CTA. This rounds up to 32 versions (8 texts x 4 CTA’s). I am going to test with a survey. I have created one with a randomizer of 4. Now I have a sticky situation. I want to make sure every respondent gets different texts and different CTA's. I want to avoid having to use multiple different surveys because I am messy and have little faith in me keeping track of everything. So how can I make sure every respondent gets 4 diferent texts with each a different CTA in my Qualtrics survey? Is it even possible at all?

 

PS.

I thought about maybe using 4 randomizers, 1 per CTA, but there is a risk that the same text will appear twice and it may cause carry-over effects or confusion. Also thought about embedded data but I am scared that the randomizer will maybe select the one that is then supposed to be skipped and then the respondent will only see 3 instead of 4 texts. 

 

Thank you so much!