Is there a way to create shortened personalized survey links? | XM Community
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Is there a way to create shortened personalized survey links?

  • August 30, 2023
  • 6 replies
  • 2162 views

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We have created shortened anonymous survey links using sites like Bit.ly, but is there an easy way to create shortened personalized links within Qualtrics, rather than a 3rd party site? We’re hoping to place shortened personalized links in text messages, rather than a very long survey link due to character limitations with SMS.

Best answer by MatthewM

This can be done within Qualtrics if your account has the SMS Distributions add-on feature. Otherwise, I’m not aware of any way to shorten survey URLs within Qualtrics for this purpose.

6 replies

MatthewM
Level 6 ●●●●●●
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  • Level 6 ●●●●●●
  • Answer
  • August 30, 2023

This can be done within Qualtrics if your account has the SMS Distributions add-on feature. Otherwise, I’m not aware of any way to shorten survey URLs within Qualtrics for this purpose.


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  • Author
  • Level 5 ●●●●●
  • August 30, 2023

We’re trying to send the survey out outside of Qualtrics, using the Relay SMS platform.


Nam Nguyen
QPN Level 8 ●●●●●●●●
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  • QPN Level 8 ●●●●●●●●
  • August 30, 2023

@ash123 We used to have the same problem with personalize link for SMS. Loss some $ for a bit.ly solution.

Then our dev team code our own link shortener. Problem solved.
So make it yourself or buy solution from a 3rd party.


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  • Author
  • Level 5 ●●●●●
  • September 15, 2023

chackbusch
QPN Level 5 ●●●●●
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  • QPN Level 5 ●●●●●
  • August 21, 2025

@MatthewM Old topic but as I do not see any progress on the feature request… 

The SMS distribution option only helps if you actually distribute directly via Qualtrics, right? We generate links via API and embed them in our SMS template within our internal marketing system. 


MatthewM
Level 6 ●●●●●●
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  • Level 6 ●●●●●●
  • August 21, 2025

@MatthewM Old topic but as I do not see any progress on the feature request… 

The SMS distribution option only helps if you actually distribute directly via Qualtrics, right? We generate links via API and embed them in our SMS template within our internal marketing system. 

Correct, I was referring to the SMS distributions made through Qualtrics.