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How to configure competitor analysis in Online Reputation Management projects


ruka
QPN Level 2 ●●
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  • QPN Level 2 ●●
  • 31 replies

Hi,

while reading about ORM projects, on Q pages it shows often ilustrations of dashboards that display a competitor comparison. It positions the scores in the dashboard against the overall competitors for the different social channels. It seems to work like a benchmarking exercise.

 

I am not able to find information beyond ilustrations. Where are the source of this information coming from and where is it configured in Qualtrics. I also can not find references to it on the support pages.

 

Any tips where can I find it?

 

Thanks

2 replies

Nam Nguyen
QPN Level 8 ●●●●●●●●
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  • QPN Level 8 ●●●●●●●●
  • 1082 replies
  • August 29, 2024

@ruka I believe it’s the feature that you shouldn’t config by yourself and it somehow involve XM Discover


ruka
QPN Level 2 ●●
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  • Author
  • QPN Level 2 ●●
  • 31 replies
  • August 29, 2024

Hi @Nam Nguyen ,

as far as I understand, ORM capabilities are built into XM Engage and should operate in isolation to XM Discover. Is your understanding that the references to ORM in descriptions refer to illustrations that are available on XM Discover only?

 

This link shows the image mentioning “Performance versus competitors”

Online Reputation Management Software - Qualtrics


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