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Add code for Google Analytics

  • 8 April 2019
  • 2 replies
  • 59 views

Userlevel 3
Badge +5
We want to use Google Analytics for a few Qualtrics Survey's. Up to now I was unable to add the code into my testsurvey to see if I get information in my Google Analytics account. Does anybody have a solution how to add Google Analytics code into a survey?
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Best answer by bstrahin 8 April 2019, 14:26

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2 replies

Userlevel 7
Badge +38
If I need anything to show up in Google Analytics I usually just use this UTM builder: https://ga-dev-tools.appspot.com/campaign-url-builder/

Our web developer likes us to use

Source=Qualtrics
Medium=Survey
Term, Content, and Name we have free reign over
Userlevel 7
Badge +19
@bstrahin's method works great if you're trying to track traffic to your site from the survey. What is it you're trying to track? And where does the survey sit? On your site or just the link distributed via Qualtrics? These variables change your methods.

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