Could the respondents in Qualtrics survey be cross-cultural?

Hi Leon, can you please describe your question in greater detail? I'm not really following what you're trying to do or achieve. Thank sin advance -Mattias

Hi Mattias, Thank you for paying attention! I want to conduct an online survey using Qualtrics service and I want all my respondents to be cross-cultural entrepreneurs, that is, businessmen who have previous experience of studying or doing business abroad. Is it feasible with the help of "Qualtrics online sample"? If so, who should I contact? Thank you so much! Leon

@Leon You're asking one of the best questions you could possibly ask. (That's why I've flagged it as a "genius" question and upvoted it.). And I think there are two questions that result: 1. How can you create a survey that will let you determine the degree to which your respondents are cross-cultural. You may be able to use the Qualtrics online sample/panel to create a set of respondents that will fit the bill, or you can construct one yourself. It's hard for me to say which is best for your own situation, but that's the approach I would take. 2. How do you define "cross-cultural entrepreneur"? I would conduct this exercise before beginning your survey so that you know what parameters are important, either in the samples you select or the segmentations you create based on your survey. (And the survey, not the segmentation or data set, may be how you determine this.) Things to consider include: --How much experience studying and doing business abroad: What are your indicators? (For example, MBA institution? Is it relevant that they have MBAs? How are you measuring level of experience? And how would you account for entrepreneurship as opposed to other business activities) --Language: is being multilingual an indicator of being cross-cultural? What languages are important? (English, Spanish, Portuguese, French, Chinese, Japanese, Hindi, etc.) --Also, it's worth noting that cross-cultural doesn't necessarily mean "international". For example, living in the United States, there are many cultural differences that exist across regions, socioeconomic classes, ethnicity, etc, even though we share a common language and common borders. Hope that helps! You may also want to check out the Market Research portion of the community, where you may find some really good ideas.