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XMD Duplication

  • November 17, 2025
  • 1 reply
  • 17 views

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How can I avoid duplicate contacts being created in XM Directory?

Best answer by gPandey_715

Hi ​@cand829 ,

You can use External Data Reference field based on unique ID (Email address, employeeId, customerId).

Directory Settings - Merge Duplicates based on External Data Reference. ON

It will merge duplicates rather than creating new records.

1 reply

gPandey_715
Level 3 ●●●
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  • Level 3 ●●●
  • Answer
  • November 17, 2025

Hi ​@cand829 ,

You can use External Data Reference field based on unique ID (Email address, employeeId, customerId).

Directory Settings - Merge Duplicates based on External Data Reference. ON

It will merge duplicates rather than creating new records.