Conjoint Analysis
This mini series will highlight key features within DesignXM that are specific to research and how to gain a deeper understanding of feedback from students to present to stakeholders.
Watch as our product specialist walks through features of our out of the box solution for Conjoint Analysis.
This solution allows you to:
- Understand what tradeoffs respondents are wiling to make
- Visualize the impact of package changes to create the most desirable combinations
- Analyze your results in a few clicks for powerful, actionable insights
Some features highlighted are:
- Defining - modify features and customize your conjoint analysis questions
- Refine - use the survey editor to target the right respondents with a screening question, modify the look and feel of your survey, manage advanced settings, or add questions to collect demographics or free-form feedback.
- Distribute - use Distributions to distribute or redistribute your survey via email, personal links, SMS, social media, QR codes, or another available method
- Analyze
Ways you may choose to use conjoint analysis
- Sports tickets package (analyze what features and pricing make up your most optimal packages)
What other ways has your university utilized conjoint analysis?
