In today’s competitive market, gaining deeper and more accurate customer insights is critical to driving business growth and enhancing customer experience. However, many organisations struggle with limited customer data touchpoints and inconsistent feedback quality. This workshop addresses these challenges by empowering you to expand and enrich your customer data through effective listening strategies within the Qualtrics platform—ultimately enabling you to make smarter, data-driven decisions.

Who this event is for:

This in-person workshop is designed for frontline Qualtrics program users and practitioners who are invested in advancing their data maturity, optimising customer listening strategies, and maximising the value of their customer feedback initiatives.

What to Expect:

• 9 AM - 12 PM: Your day starts at 9:00 AM with a breakfast and networking. The main program kicks off promptly at 9:30 AM and concludes at 12:00 PM

• Overview of Qualtrics’ “Listen” pillar framework and its value

• Identifying and integrating new, impactful listening touchpoints, including website and app feedback

• Techniques to improve response quality, data reliability, and survey design using best practices and new features

• Automating contact imports and survey distributions for efficiency

• Hands-on exercises to apply concepts in real scenarios

• Dedicated Q&A and personalised support to address your challenges

• Networking opportunities with fellow Qualtrics users

Key Takeaway:

At the end of this workshop, you’ll have a clear understanding of how to incorporate additional listening touchpoints into your Qualtrics programs, practical techniques to boost response quality, and actionable next steps to elevate your customer insights capability. You’ll also expand your professional network by connecting with peers facing similar challenges.

Register now to secure your spot in this exclusive Auckland workshop!

📧 For questions or more information, reach out to success-apac@qualtrics.com.