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Audience Management

  • August 9, 2023
  • 2 replies
  • 55 views

brookel
Groups Administrator
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This mini-series will highlight key features within DesignXM that are specific to research and how to gain a deeper understanding of feedback from students to present to stakeholders.

Watch as our product specialist walks through the features of our out-of-the-box solution: Audience Management.

The specialist will go through how you can use the guided solution approach to recruit, engage, reward, and manage first-party panelists through:

  • Pre-built panel invites
  • Out-of-the-box template questions
  • Automations
    • Reminder emails
    • Thank you emails
    • Adding contact information into XM Directory
  • Pre-built dashboards to visualize the demographics of panelists
  • Ability to auto-populate directories with the responses from panelists

Ways you may choose to use audience management:

  • Targeted student experience research panels
  • Institutional participant research
  • UI/UX research focusing on students' experience needs

What other ways has your institution utilized audience management?

2 replies

JoseS
Administrator
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  • Administrator
  • August 14, 2023

Great Idea on this mini series Brooke! 🙂


brookel
Groups Administrator
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  • Author
  • Groups Administrator
  • August 14, 2023

Great Idea on this mini series Brooke! 🙂

Thank you!