Getting started with Employee Experience Programs in K-12

For many of the districts I speak with, the analytical capabilities and flexibility of the Qualtrics CX platform—especially its ability to conduct surveys both inside and outside the organization—make it the preferred choice over the EX platform.

I appreciate that Qualtrics offers pre-built surveys and questions in EX, but much of the language isn’t tailored for K-12 education. For example, in course evaluation surveys for grades 9-12, students connect more with terms like “teacher” rather than “instructor.” While the Parent Satisfaction questions are valuable, it would also be helpful to include pre-built questions for community members and other stakeholders. Districts typically do not have the personnel or resources to write survey questions or build custom surveys themselves, and with anticipated budget deficits in the upcoming school year, most cannot afford to pay for survey development services.

Additionally, there is a need for Teacher Satisfaction question sets that use terminology familiar to K-12 educators—such as “evaluator” instead of “manager,” and specific references to roles like “principal,” “superintendent,” “district staff,” or “district personnel.” Including relevant questions for paraprofessionals would also add significant value. Ensuring that survey language and content are aligned with K-12 roles will help staff and students feel the surveys accurately reflect their experiences and concerns.

Hello ​@KathyM - this is super interesting to know - thank you for sharing! I know that we are working to have more resources available for K-12 school districts, so this is all something that we can look into.

One nice thing about this community is to try and connect school districts together since you are the expert over your industry! You may find the QSF folder (This Community Link) valuable - it is a repository of surveys that other schools districts have shared that is a little more tailored to the K-12 space. If there is anything that you have that you think other school districts would benefit from as well this is a great place to share it!

Thank you again for the insights and feedback!