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Impact of merger/acquisition announcement

  • December 30, 2024
  • 2 replies
  • 58 views

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I am looking for any articles or research on the impact of a merger/acquisition announcement on:

  • the volume of customer survey responses
  • increase/decrease in customer loyalty scores
    • NPS
    • SEE

Preferably from the perspective of the organization being acquired.

 

Any insights you can share on this would be greatly appreciated.

Thanks!

2 replies

Aggarwal
Level 4 ●●●●
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  • Level 4 ●●●●
  • 134 replies
  • January 4, 2025

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  • Author
  • 1 reply
  • February 7, 2025

I found this blog which provides some insight regarding the impact of M & A on NPS scores.

https://www.peoplemetrics.com/blog/3-secrets-to-managing-cx-through-an-acquisition


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