How do I calculate market shares to visualise in cx dashboard? | XM Community
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How do I calculate market shares to visualise in cx dashboard?

  • 1 May 2024
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Hi!

I want to have a table showing market shares per webshop. I have a question where respondents can choose where they bought their product and a question where respondents can give the amount they spent in that webshop. 

Q1: Where did you buy product X?

  1. Shop A
  2. Shop B
  3. etc

Q2: How much did you spend on product X?

€ …

 

I made custom metrics to calculate the revenue per shop, but can't figure out how to go from there to the actual market shares in qualtrics. 

I hope someone can help me

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Best answer by nitish08 1 May 2024, 14:28

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Hi @MarloesW ,

If I am getting this right, you want to see percentage split of each market basis their revenue. In order to achieve that in CX dashboards, you can have a similar setup as below.

 

Don’t forget to set the Revenue field as numeric value and Market as text set inside dashboard data. I hope this helps :)

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