Utility analysis of price with conditional pricing (CBC) | XM Community
Skip to main content

Hi guys,
I am running a CBC and used the conditional pricing function to assign partial costs for individual attributes, which in the end add up to the price for the product combination. I just noticed after starting the experiment that the price is not included as an attribute in the utility analysis. However, the price is a main attribute in this analysis. Is there any possibility to include the attribute "price"?

Report CBC.PNG
Thanks
Patrick

Pad If you haven't already, I’d recommend reviewing this support page on conjoint analysis to help you get started. If you still have questions after reviewing the linked support pages, you'll want to reach out to the  Support team, as they are best equipped to help answer questions and provide support! 😁


Leave a Reply