✖️ X4 2025| Badge of the Month | March 2025 | XM Community
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X4 is fast approaching! For this month’s Badge of the Month, we want to hear your thoughts:

 

For Attendees: What topics or trends in experience management are you most excited to learn about at X4? Are you interested in exploring customer journey mapping, employee engagement strategies, or the latest in data-driven insights?


For Those Who Can't Attend: Even if you can't make it this year, we’re eager to know: What topics and trends in experience management have been intriguing you lately? Are you passionate about user experience design, feedback loops, or using AI for better engagement? 

 

During the first week of each month, we will post a new question, topic, or activity for you to connect with the community and earn a badge. All community members who join our team and contribute a thoughtful comment to this month’s discussion, between March 3 and March 31, will receive this badge worth 50 points by the end of the month.

Unfortunately, I won’t be attending X4.

But I am excited to learn more about upcoming AI features on the platform.

Anything planned like chat based AI use cases on Dashboard - that can generate charts, analyse and answers the required numbers through prompts.


I’m fascinated by AI’s role in personalization and feedback loops for more dynamic user experiences. Excited to see how others are using these trends!


Unfortunately. i wont be attending but excited to know about the AI features platform offers and how we can implement it in FinTech industry.

Hi ​@Chhavi_Ch,

Are there specific use cases between FinTech and AI that interests you?


I really like to see use cases of the solution in organisations and how it is all set up. 


First time not attending in YEARS...sad to miss all the new AI innovations and the product roadmaps.


Hi everyone!

I know a lot of you expressed interest in Qualtrics AI innovations/products. I want to share a recent webinar ‘Experience Management in the Agentic Era’ (thanks ​@SeanS for bringing this to my attention) hosted by Qualtrics leaders. Simply register and you’ll receive access to the webinar.

Because of the overwhelming interest in AI, we’re still working on bringing you AI-themed webinars/events in the future. Stay tuned!


I have a sort-of “anti-AI” question. As AI (especially generative AI) is spreading, I’m thinking about how we can make sure that responses were actually created by people who are thinking about my questions and my survey, and not generated by AI. I don’t care what a language model thinks about my topics, I care what a human thinks about my topics! What best practices should we be developing to check for this?


I have a sort-of “anti-AI” question. As AI (especially generative AI) is spreading, I’m thinking about how we can make sure that responses were actually created by people who are thinking about my questions and my survey, and not generated by AI. I don’t care what a language model thinks about my topics, I care what a human thinks about my topics! What best practices should we be developing to check for this?

@Jona, there are definitely risks with AI harming the validity of responses in research projects. Excited to hear what suggestions others have to counter this 😀


I’m excited to be attending X4 again this year! I’m especially looking forward to discussions on synthetic data—how brands are leveraging it and where it’s headed. Lately, I’ve been reflecting on its impact on the research industry, and I can’t wait to explore this further. I’m also eager to learn more about Qualtrics EDGE and any new platform updates. One of the main reasons I attend X4 is to stay at the forefront of innovation, so I can bring valuable insights back to my team and best support our CX, EX, and research clients.


Hello Everyone,

I’m in the Can’t Attend side and i am very excited for the eventual use of the AI module to provide our front line health care managers with faster summaries, theme analysis, and insights of our open ended data. As we focus our our key drivers, I am interested in providing more compassionate and empathetic healthcare to our patients so i would be interested in Jason Guardino agenda item “Compassionate healthcare: Redefining experiences for patients, physicians, and staff”, if a video link is available in the future

Hoping to attend next year

 


I’m excited to be attending X4 again this year! I’m especially looking forward to discussions on synthetic data—how brands are leveraging it and where it’s headed. Lately, I’ve been reflecting on its impact on the research industry, and I can’t wait to explore this further. I’m also eager to learn more about Qualtrics EDGE and any new platform updates. One of the main reasons I attend X4 is to stay at the forefront of innovation, so I can bring valuable insights back to my team and best support our CX, EX, and research clients.

Hi ​@StefLeblond,

We hope to see you at the Community meetup at X4 and we’re certain you’ll return with lots of innovative ideas to share with your team and clients!


Hello Everyone,

I’m in the Can’t Attend side and i am very excited for the eventual use of the AI module to provide our front line health care managers with faster summaries, theme analysis, and insights of our open ended data. As we focus our our key drivers, I am interested in providing more compassionate and empathetic healthcare to our patients so i would be interested in Jason Guardino agenda item “Compassionate healthcare: Redefining experiences for patients, physicians, and staff”, if a video link is available in the future

Hoping to attend next year

 

“i would be interested in Jason Guardino agenda item “Compassionate healthcare: Redefining experiences for patients, physicians, and staff”, if a video link is available in the future” Noted! I’ll let you know if it becomes available and share it, ​@gdyczyak !


I will not be present at X4 unfortunately. Top of mind, AI is the main subject in 2025. It brings new opportunities but also we need to make sure to use it the right way. Really excited to see where it brings us!


Attending for my 3rd time! I honestly would prefer less keynote and more breakouts - but would love more depth in the breakouts.


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